Digital marketing for small arts venues and local businesses in Central Wisconsin
Websites, email, and local search that fill seats and bring in customers.
“Since the launch of the new website in February 2023 and the integration of social media and email marketing, most of our Performing Arts Center shows sell out in advance using digital marketing exclusively!”
V. Poeschl, Executive Director
McComb-Bruchs Performing Arts Center
Results at McComb-Bruchs Performing Arts Center
website visitors in the most recent season
of ticket sales happening online
season-ticket subscribers
average email open rate across 32,000+ emails
What I can do for you
Websites that bring in inquiries
A clear, mobile-friendly site with search optimization built in, so people can find you and know what to do next.
Email & social that fill seats
Email campaigns and social posts built around your audience, to turn followers into ticket buyers and customers.
Local search & analytics
Google Business Profile, local SEO, and monthly reporting on traffic, calls, and form submissions, so you can see what is working.
Who I work with

Performing arts centers
Season promotion, ticket-sales campaigns, patron email, and a website that makes buying a ticket easy.

Small businesses
Local search, Google Business Profile, and simple websites that help neighbors and visitors find you first.
About Optimized Digital Marketing
I’m Michael Schultz, a certified digital marketing professional trained through the University of Wisconsin–Madison School of Engineering. I help small organizations in Central Wisconsin build practical digital marketing that attracts more customers, builds stronger connections, and increases sales.
Let’s work together
Send a message through the contact page, or email optimizeddm@gmail.com.